In the news

Alisa has published many articles on life as an entrepreneur and on how companies can build, grow, and sell. She currently writes a monthly column for The Huffington Post on the raw and real world of entrepreneurship. She has published numerous articles on business planning, brand strategy and team building for publications such as Forbes Business Council, CEOWorld, ICMAD Journal, Global Cosmetic Industry, BW Confidential, Happi, Skin Inc., Inside Cosmeceuticals, SupplySide Cosmetic Insights, PBA Progress, and Beauty Packaging Magazine.

The Unique Challenges Still Facing Women In The C-Suite

Published on April 11, 2019 by CEO World Magazine

Since we know that 50% of executive transitions fail within the first 18 months, it’s important for women taking new positions as executives or earning promotions into the C-suite to understand the unique challenges they will face once in their new role, and—strategies for how to flourish in spite of it being lonely at the top.

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3 Tips for Navigating Stakeholder Relationships Every New C - Suite Executive Needs to Know

Published on March 24, 2019 by Young Upstarts

Congratulations! You’ve just been promoted into the C-suite executive position of your dreams, and you’re undoubtedly proud and excited. You’re also undoubtedly busy. New executives always have a lot on their plates. For any newly established C-suiter, taking on all of these tasks and getting started in their new position is a critical time.

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90 Days In: A Formula For Successful Executive Transitions

Published on March 15, 2019 by CEOWorld Magazine

For anyone newly promoted into a C-suite or executive level job, the first few months in the position are critical. Not only are new executives faced with taking on the reins of a whole host of new responsibilities, but also often bigger teams and a rush of changing priorities. And rarely does any of this change come with a guidebook or cheat sheet; executives are just expected to adjust and innately know how to handle their new responsibilities smoothly, successfully, and seamlessly—even if they’ve never been in this level of position before.

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My Leap Into Leadership And Flop Into Failure

Published on March 01, 2019 by Cosmetic Executive Women

Whether you’re starting a new job, have been promoted from within, or are tapped to be a senior executive or the next CEO, most experts agree that moving into a new role is the biggest challenge an executive will face, and such a transition places leaders in positions of acute vulnerability. How you manage this transition doesn’t just determine whether you succeed or fail but can set the tone for future career steps as well, which is why making a plan to succeed is essential for every new executive.

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